A new bootcamp, from $18K to $102K in run two.
An instructor wanted to launch a shorter bootcamp alongside their main course. We ran LinkedIn ads to collect sign-ups, then emails that turned those sign-ups into paying students.
return on ad spend: $3,000 of ads, $29,257 in sales
per sign-up, 35% cheaper than before
revenue from run one to run two
earned from 416 students so far
Run two made 5.6x run one.
Revenue per bootcamp run, from the platform dashboard.
From an ad impression to a paying student.
The LinkedIn lead campaign for run two, tracked all the way to enrolment.
From LinkedIn Ads, the platform dashboard and our own enrolment tracking sheet.
Sign-ups first, then students.
A short, focused launch built on an audience the instructor already had.
Shape the offer
- Helped plan a shorter bootcamp for the instructor's existing audience
Collect sign-ups
- LinkedIn lead-generation ads aimed at the right buyers
- Cost per sign-up down 35% to $2.43
Turn sign-ups into students
- Launch emails that turned sign-ups into paying students
- Every enrolment from ads tracked back to revenue
Launching something new?
Tell us what you're launching and who it's for. We'll help you plan sign-ups, emails and spend before you put money into ads.
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Every number comes from our clients' own dashboards.